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Partner with PLAYSTRUCK

Partnerships

Collaborate to Create Meaningful Change 

 

At PLAYSTRUCK, we believe the most powerful solutions emerge through partnership. Whether you're an educator reimagining classroom engagement, an HR leader transforming workplace culture, or a community organizer building resilience, we co-create play-based strategies tailored to your unique goals.

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Why Organizations Choose to Partner With Us

For Schools & Educators

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  • Custom play-based curriculum design aligned with SEL standards

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  • Professional development that brings joyful learning to life

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  • Whole-school wellbeing frameworks using our evidence-based tools

For Businesses & Teams

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  • Culture transformation through play-infused leadership development

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  • Innovative team-building experiences that actually work

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  • Custom solutions for hybrid/remote workforce engagement

For Community Organizations

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  • Trauma-informed program design for youth and adult services

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  • Intergenerational play initiatives that bridge divides

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  • Neighborhood wellbeing projects with measurable impact

Case Study:

Lululemon x The Doodle Challenge

The Event

Lululemon proudly partnered with The Doodle Challenge (TDC) to host a live creative experience at their Manhattan flagship store, blending movement, mindfulness, and play. The event drew 200+ participants (both in-person and digital) for an evening of spontaneous doodling, joyful gameplay, and unexpected surprises—including a guest appearance by legendary party crasher “Shaggy” (Steve Kaplan).

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The Collaboration

To honor Lululemon’s yoga roots, TDC created 6 exclusive Doodle Cards inspired by iconic yoga poses. These special edition cards invited players to embody movement while visually expressing emotion and energy. The cards were used in lanyard gameplay and featured in the event’s final challenge—available only during the event.

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Highlights

  • Original TDC gameplay + exclusive yoga-inspired cards

  • Guest artists Yifan Wu, Jaima, Rob Anderson, and Alison George wowed the crowd in a live exhibition match, with their artwork raffled to attendees.

  • The event seamlessly merged wellness, creativity, and self-discovery—true to both brands’ missions.

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Outcome

The collaboration offered a dynamic model for experience-based brand engagement, proving that play isn’t just fun—it’s transformational.

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Our Partnership Approach

01

Listen Deeply

We start by understanding your community's unique needs and strengths

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Co-Create Playfully

Collaborative design sessions using our proven frameworks

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Implement Sustainably

Training and resources to keep the momentum going

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Grow Together

Ongoing support to adapt and expand your initiatives

How We Help You Play Well:

Multimodal Experiences

Seamlessly connect digital, physical, and virtual touch-points to deliver engaging, goal-aligned user experiences (CX/UX).

Product Design

Turn ideas into user-centric products that meet real needs and deliver market impact.

Evaluations & Reports

Gain actionable insights through detailed audits and reports to optimize your strategy and assets.

Innovation Strategy

Unlock sustainable growth with future-focused strategies that set you apart and drive change.

Brand Identity

Develop meaningful brand identities that stand out, reflect your values, and captivate your audience.

Game Design

Build captivating, innovative games for education, entertainment, or brand engagement.

Learning Design

Create engaging, retention-driven educational experiences for diverse audiences in any context.

Content & Creative

Engage audiences with storytelling, visuals, and content that amplify your brand across all platforms.

Why Partner with PLAYSTRUCK?

Custom-fit Play Solutions

We design with you, not for you, transforming your unique challenges into play strategies that stick.

From Vision to Playbook

Ideation > Prototyping > Training > Ongoing Support We’re hands-on partners at every stage.

Holistic Engagement

We design for the whole human with curiosity and collaboration that creates lasting change.

Science Meets Street Smarts

Research-backed frameworks adapted by real educators, HR leaders, professionals, and community builders like you.

Let’s Create Your Perfect Play Solution

No two organizations—or goals—are alike. 

 

Whether you’re looking for…

 

A proven PLAYSTRUCK program

A custom adaptation

Something entirely new

 

…we’ll combine our expertise with your unique vision to design the right approach.

 

The first step is a conversation. We’ll listen, then match you with the perfect tools, workshops, or partnership path so we can Play Well For Life together.

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